Ninja BN701 Professional Plus Blender Review: Power, Performance & Value
We’ve all been there—standing in the kitchen at 7 a.m., rushing to make a smoothie before work, only to realize the blender can’t handle frozen fruit or ice without stalling. Or worse, you end up with a chunky, uneven mess that tastes more like a fruit salad than a drink. If you’re tired of underpowered blenders, inconsistent textures, and complicated settings, the Ninja BN701 Professional Plus might just be the kitchen upgrade you’ve been waiting for.
With 1400 peak watts of power, a massive 72-oz. pitcher, and intelligent Auto-iQ technology, this blender promises to crush, blend, and whip with precision—whether you’re making a morning green smoothie, a post-workout protein shake, or even homemade ice cream. Priced at just $99.99 and boasting a stellar 4.7-star rating from over 36,000 customers, the Ninja BN701 Professional Plus is one of the most popular mid-range blenders on the market. But does it live up to the hype? I put it through weeks of real-world testing to find out.
What is the Ninja BN701 Professional Plus?
The Ninja BN701 Professional Plus is a high-performance countertop blender designed for home cooks who demand power, consistency, and convenience. It’s the upgraded version of Ninja’s original Professional Blender (BL610), featuring a more powerful motor, a sleeker design, and smarter blending programs. Whether you’re blending smoothies, crushing ice for margaritas, or whipping up dairy-free ice cream, this blender aims to deliver professional-grade results without the professional price tag.
Key specifications include:
- ✅ 1400 peak watts of motor power
- ✅ 72-oz. Total Crushing Pitcher (64-oz. max liquid capacity)
- ✅ 3 Auto-iQ preset programs: Smoothie, Frozen Drink, Ice Cream
- ✅ Manual speed control with 10 variable speeds
- ✅ Dark grey finish with modern, compact design
- ✅ Dishwasher-safe pitcher and blades
This blender is ideal for families, fitness enthusiasts, and anyone who loves making homemade beverages and desserts. It’s powerful enough for daily use but simple enough for beginners to operate right out of the box.
Key Features of Ninja BN701 Professional Plus
1. 1400 Peak Watts of Power
The heart of the Ninja BN701 Professional Plus is its upgraded motor, delivering 1400 peak watts—significantly more than the original BL610 model. In my testing, this power translated into effortless blending. I tossed in a mix of frozen mango, spinach, banana, and ice, and the blender pulverized everything in under 30 seconds. No stalling, no overheating, just smooth, velvety results every time.
2. Total Crushing Blades for Ice & Frozen Ingredients
The uniquely designed Total Crushing Blade system features six sharp, stainless steel blades that create a vortex to pull ingredients down toward the blades. This design ensures even blending and eliminates air pockets. I tested it with a full cup of ice cubes—crushed to snow-like consistency in seconds. Perfect for frozen cocktails, smoothie bowls, or slushies.
3. Auto-iQ Technology: Set It and Forget It
Auto-iQ is where the Ninja BN701 Professional Plus truly shines. Instead of guessing how long to blend, you simply select one of three preset programs:
- 💡 Smoothie: Blends soft and frozen ingredients into a drinkable consistency
- 💡 Frozen Drink: Optimized for crushing ice and blending frozen treats
- 💡 Ice Cream: Slowly churns ingredients to create creamy, scoopable desserts
Each program uses a unique sequence of pulsing, blending, and pausing to achieve optimal texture. I used the Ice Cream setting with frozen bananas and a splash of almond milk—result? Homemade banana nice cream in under a minute.
4. XL 72-Oz. Pitcher for Family-Sized Batches
With a 72-ounce pitcher (64 oz. max liquid), this blender is perfect for making large batches. I made a double batch of green smoothie for my family of four, and there was still room to spare. The pitcher is BPA-free, easy to pour, and has measurement markings on the side. Plus, it’s dishwasher safe—a huge time-saver.
5. 10-Speed Manual Control for Precision
Beyond the presets, the Ninja BN701 Professional Plus offers 10 variable speeds for full control. I used the lower speeds to gently mix delicate ingredients like fresh herbs into a dressing, and cranked it up to 10 for nut butters and thick shakes. The dial is intuitive and responsive, making it easy to fine-tune your blend.
6. Easy to Clean & Maintain
Cleanup is a breeze. The pitcher, lid, and blade assembly are all dishwasher safe. For quick cleanups, I just added water and a drop of soap, ran the blender for 10 seconds, and rinsed. No scrubbing required. The non-slip base also keeps the unit stable during operation.
How Does Ninja BN701 Professional Plus Perform?
Smoothie Making: A+ for Consistency
I tested the Smoothie setting with a classic combo: spinach, frozen berries, banana, chia seeds, and almond milk. The Auto-iQ program blended everything into a silky, lump-free drink in 45 seconds. Even the chia seeds were fully incorporated—no gritty texture. For thicker smoothies, I used the manual mode and increased the speed gradually.
Ice Crushing: Snow-Like Results
For frozen drinks, I filled the pitcher with ice and used the Frozen Drink setting. The Total Crushing Blades turned a cup of ice into fine, snow-like powder in under 20 seconds. Perfect for daiquiris, slushies, or mocktails. No large chunks, no uneven texture.
Homemade Ice Cream: Surprisingly Effective
I was skeptical about the Ice Cream function, but it worked surprisingly well. Using frozen bananas and a splash of coconut milk, the blender churned the mixture into creamy, dessert-like consistency. It’s not a replacement for a dedicated ice cream maker, but for quick, healthy treats, it’s excellent.
Daily Use & Durability
After two weeks of daily use—smoothies, nut milks, soups, and sauces—the motor showed no signs of strain. The base stayed cool, and the blades remained sharp. The only minor issue was a slight vibration at high speeds, but the non-slip feet kept it stable.
Pros and Cons of Ninja BN701 Professional Plus

✅ Pros
- ✅ Powerful 1400W motor handles frozen ingredients with ease
- ✅ Auto-iQ presets eliminate guesswork for perfect results
- ✅ Large 72-oz. pitcher ideal for families or meal prep
- ✅ Easy to clean—dishwasher-safe parts save time
- ✅ Versatile—great for smoothies, ice cream, nut butters, and more
- ✅ Great value at under $100
- ✅ Quiet operation compared to other high-powered blenders
❌ Cons
- ❌ No tamper included—can be tricky with thick mixtures
- ❌ Pitcher is plastic, not glass (may scratch over time)
- ❌ No travel lids—not ideal for on-the-go blending
- ❌ Can be heavy when full (about 8 lbs)
What Customers Are Saying About Ninja BN701 Professional Plus
Customer Review: “I’ve owned several blenders, but this one is by far the best for the price. The Auto-iQ feature is a game-changer—I just press a button and walk away. It crushes ice like a champ and makes the creamiest smoothies. Highly recommend!”
Customer Review: “Love the large pitcher! I make smoothies for my whole family every morning, and it’s so much faster than my old blender. The only downside is that it doesn’t come with a tamper, so thick blends can get stuck sometimes. Still, 5 stars for performance.”
Customer Review: “I was hesitant because of the plastic pitcher, but it’s held up great after months of use. The ice cream setting is fun for my kids—we make banana ice cream every weekend. Worth every penny!”
Is Ninja BN701 Professional Plus Right for You?
The Ninja BN701 Professional Plus is ideal for:
- 🎯 Families who need large-batch blending for meals or drinks
- 🎯 Fitness enthusiasts who make daily protein shakes or smoothies
- 🎯 Home entertainers who love making frozen cocktails or desserts
- 🎯 Budget-conscious buyers who want high performance without spending $200+
Who should skip it? If you need a personal blender for single servings, travel frequently, or require a glass pitcher for durability, consider alternatives like the Ninja Fit or Vitamix models.
Is Ninja BN701 Professional Plus Worth the Price?
At $99.99, the Ninja BN701 Professional Plus offers exceptional value. Compared to premium blenders like Vitamix or Blendtec (which cost $300–$600), it delivers 80% of the performance at a fraction of the price. Even compared to similar mid-range models, it stands out with its Auto-iQ technology and large capacity.
Over time, the durability, ease of use, and versatility make it a smart investment. You’re not just buying a blender—you’re upgrading your kitchen workflow.
Frequently Asked Questions

Q: Can the Ninja BN701 Professional Plus blend hot soups?
A: Yes, but with caution. The pitcher is heat-resistant, but you should allow hot liquids to cool slightly and blend in small batches to avoid pressure buildup.
Q: Is the pitcher dishwasher safe?
A: Yes, the pitcher, lid, and blade assembly are all top-rack dishwasher safe.
Q: Does it come with a warranty?
A: Yes, Ninja offers a 1-year limited warranty covering defects in materials and workmanship.
Q: Can I make nut butter with this blender?
A: Yes, but it requires patience and occasional scraping. The 1400W motor can handle it, though a tamper would help.
Q: How loud is it?
A: It’s quieter than most high-powered blenders—around 80 decibels, similar to a vacuum cleaner.
Q: What’s the difference between this and the BL610?
A: The BN701 has a more powerful motor (1400W vs. 1000W), Auto-iQ presets, and a modernized design.
Q: Can I use it for grinding coffee beans?
A: It can grind beans, but it’s not ideal. The blades are designed for liquids and soft solids, not fine grinding.
Q: Does it have a pulse function?
A: Yes, the manual mode includes a pulse option for quick bursts of power.
Q: Is the base easy to wipe clean?
A: Absolutely. The dark grey base has a smooth surface that wipes clean with a damp cloth.
Final Verdict: Should You Buy Ninja BN701 Professional Plus?
After extensive testing, I can confidently say the Ninja BN701 Professional Plus is one of the best blenders under $100. It delivers powerful performance, smart features, and family-friendly capacity—all in a sleek, user-friendly design.
Overall Rating: ★★★★☆ (4.7/5)
It’s not perfect—no tamper and a plastic pitcher are minor drawbacks—but for the price, it’s hard to beat. Whether you’re blending daily smoothies, crushing ice for summer drinks, or making homemade desserts, this blender handles it all with ease.
If you’re looking for a reliable, high-performance blender that won’t break the bank, the Ninja BN701 Professional Plus is a top-tier choice.
Conclusion
The Ninja BN701 Professional Plus strikes the perfect balance between power, convenience, and affordability. With 1400 watts of muscle, intelligent Auto-iQ programs, and a spacious 72-oz. pitcher, it’s built for real-life kitchen demands. While it lacks a tamper and uses a plastic pitcher, its performance, ease of use, and value make it a standout in its category.
If you’re ready to upgrade from a weak, inconsistent blender to one that delivers smooth, professional-quality results every time, the Ninja BN701 Professional Plus is worth every penny. Click “Add to Cart” and start blending like a pro today.
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